Flipping the Funnel. A new ebook by Seth Godin
Seth Godin has relaesed a new ebook about his funnel vision on marketing.
This new ebook explains how he believes some of the new Web 2.0 tools (flickr, de.licio.us, squidoo and others) combine with ideaviruses and the Purple Cow.
Link: Flipping the Funnel--new ebook
There are 3 versions avaliblable (18 pages each):an edition for for corporations and traditional marketers (pdf), an edition for politicians (pdf), an edition for non-profits (pdf)
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