A stairway to brand heaven & hell
Because I've been very disloyal towards Boonbloggle lately, I want to make it up with a very interesting image from David Armano's blog. It was forwarded to me by our good friend Miel, the man who is evanelizing the world with new goodness from Microsoft.
Link http://darmano.typepad.com/logic_emotion/2008/06/brand-stairway.html
Comments
Hey Tom,
Interesting visual indeed. I wish it could include "values" for the brand to build on. Values, as the ground stability where to place the stairways on. No positive values, no long term brand building.
BTW, David Armano is currently in Amsterdam, but I suppose you know that. ; )
Dear Luc,
I didn't know. I'm on holiday at this moment.
Usually I don't think that meeting the A-list bloggers adds very much to reading their blog. :-)
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